Call Your Clients

Bill Atkins, owner of Red Bank Limo in New Jersey, offers a great tip for building strong client relationships.

Each day,pick two customers at random. It doesn't have be your biggest or newest customer. Tell them you don't have any agenda for the call, but just called to see how they are doing. No sales pitches allowed. Focus on the long-term relationships you are building not the sale.

As we increasingly communicate with our clients via email and text messages, successful rainmakers recognize that the personal touch offered by Mr. Atkins hits the mark.